Invigor Gold, the canola-quality mustard developed by BASF, is on a collision course with Canada’s condiment mustard industry.
Kevin Hursh writes in the Western Producer about Invigor Gold, and the potential effects on Canada’s condiment mustard industry.
Invigor Gold, the canola-quality mustard developed by BASF, is on a collision course with Canada’s condiment mustard industry. It’s difficult to see how the two can co-exist.
The plan is to launch it first in a couple U.S. locations before completing all the regulatory approvals to bring it to the Canadian market around the end of the decade.
Varieties of canola-quality mustard have been grown on a limited acreage in the past, but those were not developed by gene transfer. Like other Invigor varieties, Invigor Gold will be genetically modified and herbicide tolerant.
Therein lies the problem for the condiment mustard industry. The major markets for brown and oriental mustard are Europe and Japan, and those markets don’t want GMO contamination.